Posts tagged Q-Z
Sergio Rodriguez, Digital Direct Program Manager, Cenveo

Sergio Rodriguez leads program development for Cenveo Digital Direct powered by Katana, the digital production division of Cenveo.  With beginnings rooted in IT and over 23 years experience in printing, he has spent his career working with a wide variety of clients producing work worldwide and growing his passion for connecting the print and digital worlds.  When not testing out the newest gadgets at home, you can find him traveling the world searching for the next big thing in technology.

Andy Rouhafzai, Regional Sales Manager, Event Solutions, Cvent, Inc.

Andy Rouhafzai is a Regional Sales Manager for Event Solutions at Cvent. Cvent is a leading meetings, events, and hospitality technology provider with more than 4,000 employees, 25,000 customers, and 300,000 users worldwide. The Cvent Event Cloud offers software solutions to event planners and marketers for online event registration, venue selection, event management and marketing, onsite solutions, and attendee engagement. Cvent’s suite of products automate and simplify the planning process to maximize the impact of events. The Cvent Hospitality Cloud partners with hotels and venues to help them drive group and corporate travel business.  Hotels use the Cvent Hospitality Cloud’s digital marketing tools and software solutions to win business through Cvent’s sourcing platforms and to service their customers directly, efficiently and profitably – helping them grow and own their business. Cvent solutions optimize the entire event management value chain and have enabled clients around the world to manage hundreds of thousands of meetings and events. For more information, please visit, or connect with us on FacebookTwitter or LinkedIn.

Matt Serrao, Director of Corporate Digital Communications, Nu Skin

Matt is the Director of Digital Communications at Nu Skin and currently oversees the SEO, Web Communications, and Social Media Strategy teams in Provo, UT. Together, they develop and implement global digital communications strategies for the company and support its markets. During his tenure, Matt was the Global Social Media Sr. Manager, where he originated Nu Skin’s corporate social media strategy implementing social media initiatives in Marketing, Sales, Compliance, PR, CSR, and Data Analytics. Matt is a champion for cross communication and breaking down silos to better companies holistically.

In addition to his role at Nu Skin, Matt created the Heart Home Foundation, a 501(c)(3) dedicated to helping families and children who have CHD create an ICU environment similar to home life. Prior to working at Nu Skin, Matt worked for several startup and non-profit companies throughout his career. 

Matt has an MBA from Chaminade University in Honolulu, Hawai`i. Born and raised in `Aiea, Hawaii, Matt misses warm sandy beaches, and being around his extended `Ohana.

Joe Skiados, Director of Sales, Onsite Solutions, Cvent, Inc.

Joe Skiados has over a decade of technology experience mostly related to events. He is currently a Director of Sales for Onsite Solutions at Cvent, helping customers with an array of technology affecting the attendee journey. Before joining Cvent, he was a senior sales executive at TRC among other technology sales roles. Joe earned his Bachelor of Science in Visual Arts from Radford University.

Howard Smith, Senior Staff Attorney, Direct Selling Self-Regulatory Council

Prior to joining DSSRC, Howard was a commercial counselor and litigator at Marshall Dennehey Warner Coleman & Goggin and Olshan Frome Wolosky LLP handling complex matters across a broad array of subject matters including false advertising disputes, intellectual property and bankruptcy matters. Howard has substantial first and second chair trial experience as well as experience reviewing, analyzing and drafting contracts, license agreements and settlement agreements for a wide variety of commercial clients.

Howard’s notable achievements for varied clients include successfully arguing an appeal to the Second Circuit for a Fortune 200 client, winning two breach of contract trials in New York state court, winning a defense verdict in a two-week jury trial in California state court, obtaining dismissal of all claims against his client in a “bet the company” advertising and trademark dispute, favorably resolving as co-counsel seven litigations arising from real estate investments in excess of $1 billion, and successfully arguing an appeal before the United States Court of Appeals for the Second Circuit . Howard also has significant experience as an advertising attorney handling advertising disputes before the National Advertising Division (NAD) of the Advertising Self-Regulatory Council and with consumer perception surveys in both NAD and Lanham Act matters. He has also written and spoken extensively about advertising self-regulation.

Howard received his bachelor’s degree at Vassar College and is a graduate of St. John’s University School of Law. Howard has been a member of the New York State Bar since 2000.

Mark Stastny, Chief Marketing Officer, Scentsy, Inc.

Daring to defy the 9-second attention span, Mark purposefully leads the Marketing and Creative Teams at Scentsy. These are the brand-builders and storytellers, the people-watchers, posters, taggers and tweeters. His teams also work tirelessly to help Scentsy Consultants become the best marketers they can be.

Mark boasts more than 25 years of passion and experience in marketing strategy, communications, promotions and programs, customer segmentation, public relations, digital and social marketing, and building world-class brands.

When he’s not working with his team to crack the Millennial code, Mark likes hanging out with his family — usually surfing somewhere on a lake or riding horses in the mountains — cycling and playing guitar in those rare quiet moments.

Kerry Tassopoulos, Of Counsel - Government Affairs, Sunwest Communications

In his role at Sunwest, Kerry will work directly with the firm’s current Government Affairs team to broaden the scope of services provided to assist clients in navigating the intimidating world of government relations – a growing need recognized by leaders around the world.

Kerry Tassopoulos served as Vice President, Public Affairs at Mary Kay Inc., a Dallas, Texas based manufacturer and distributor of cosmetics and personal care products. During his career at Mary Kay, he was involved in every aspect of the company’s public affairs and government relations efforts at the state, federal and international levels. In addition, he was the company’s Regulatory Attorney, providing legal counsel on a wide variety of matters affecting manufacturing, distribution, marketing and sales around the world. From 1996-2001 he was Director, Government Affairs at Excel Communications, a direct seller of long distance and telecommunications products. He was also the first General Counsel of Jani-King International, a Dallas based franchisor for commercial cleaning businesses, from 1987-1989.

He received his B.A. from Emory University in 1979 and his J.D. from the University Of Georgia School Of Law in 1985.

Dana Thornburg, Director of Corporate Brand Strategy, Saladmaster (Regal Ware, Inc.)

Dana is the Director of Global Brand Strategy for Saladmaster and previously the Director of Marketing for the Americas Division. She is responsible for developing globally integrated marketing strategies that help generate leads and increase sales and brand awareness targeted at both the Saladmaster Dealers and the end consumer. She leads the company efforts in branding campaigns, CSR efforts, digital marketing, social media, and marketing and employee communications. Prior to joining Saladmaster in May of 2016, she worked for Mary Kay, Inc. for over 10 years in various Senior Management roles in integrated brand marketing, digital innovation, ecommerce, social media and employee communications. Dana holds a Bachelor of Applied Arts & Science in Marketing from the University of North Texas and is a certified Holistic Health Coach from the Institute of Integrative Nutrition.

John Webb, Senior Legal Counsel for Policy, Advocacy and Compliance, Direct Selling Association

John Webb, Senior Legal Counsel for Policy, Advocacy and Compliance for the Direct Selling Association, works on a variety of legal issues, business ethics, and state and federal legislative and regulatory matters. Prior to joining DSA, he served on the leadership team of a successful congressional campaign and then served as a professional staffer for a congressman in Washington, DC as an advisor, identifying and coordinating legislative initiatives and managing committee activities. John also served as Director of Washington Operations for a defense contractor where he headed up their DC Office, as well as Associate General Counsel and Director of Government Relations for a trade association representing the commercial laboratory testing industry.

John is a graduate of the University of North Alabama with a degree in Business Management. After college, he served on active duty with the 101st Airborne Division and then spent more than 10 years in the reserves, including as a member of the 11th Special Forces Group (Airborne). John holds a Juris Doctor degree from the Regent University School of Law and is a member of the District of Columbia and U.S. Supreme Court Bars.

Tyler Whitehead, President West Regions- Americas, Pacific, EMEA, Nu Skin Enterprises

Tyler Whitehead is the president of the Nu Skin Americas & Pacific Region, including the United States, Canada, Argentina, Mexico, Colombia, Chile, Australia and New Zealand.

Immediately prior to his appointment, Tyler served as vice president of Sales and Operations for the Americas Region. He also formerly served as a vice president and as general counsel for both Pharmanex and Nu Skin.

Whitehead joined Nu Skin Enterprises in 2004 as general counsel of Pharmanex. Prior to joining Nu Skin, he was an attorney in private practice specializing in corporate, finance and securities law. Whitehead earned his bachelor’s degree from Idaho State University and his Juris Doctorate from Willamette University College of Law.

Monica Wood, Vice President, Global Consumer and Member Insights, Herbalife Nutrition

Monica Wood is currently the Vice President, Global Consumer and Member Insights for Herbalife.  She is responsible for building an insights function from the ground up, creating best in class practices globally and is responsible for all surveys and insights work conducted within the company.

Prior to joining Herbalife, Monica was president of the Market Research Council and also the President of Monica Wood and Associates where she partnered with leading pharmaceutical and CPG clients to develop outstanding solutions and actionable, insightful research deliverables.

Prior to that, Monica was Vice President Global Marketing Services at Novartis. She was responsible for all global interactive marketing activity, media spending analytics, syndicated and custom market research for Novartis Consumer Health.

She was also the EVP of Insights and Strategy at Edelman Public Relations.

Monica is actively involved on the University Business School Advisory Board for Entrepreneurship and the Market Research Council Past President.

Daryl Wurzbacher, Chief Executive Officer, ByDesign Technologies, Inc.

Daryl began his career in the Direct Selling industry in 1999  as the Director of Information Technology for a dietary supplement and personal care direct sales start-up.  That company was the first client of ByDesign Technologies, and Daryl was a critical liaison between ByDesign, the field leaders, and his corporate team.  In that role, Daryl scaled the company from $0 to $70 million using ByDesign’s Freedom Platform.  In 2007, Daryl transitioned to the supplier side of our industry as the Director of Technology for ByDesign.  

His strong work ethic and passion for continuous self-development led to increasing levels of responsibility and a promotion into the role of Vice-President of Applications and Platforms. His strategic leadership, innovation, and energetic contributions led to his appointment as President in 2015 and CEO in 2018.  During his tenure over the past decade, Daryl has been integral to the accelerated company growth and international expansion. Daryl is very client centric and travels extensively to client’s corporate offices to remain current on the needs of the industry and to collaborate on new solutions that can insure the ongoing success of ByDesign’s customers.